Showcasing the Heart of Hospitality: Our Employment Branding Shoot for Sundance Resort
- Matt barr
- Nov 20
- 2 min read
At Barr Photography, we’re lucky to collaborate with companies that value strong visual storytelling. One of those standout experiences was our shoot with the Sundance Resort HR Team. They approached us with a clear mission: create a collection of images that authentically represent their diverse employment opportunities and the culture behind the resort.
These images were used across their careers page, recruitment campaigns, and employment fairs, helping them attract talent by showing real people in real roles—from guest services to mountain operations.
Capturing Careers With Authenticity
Sundance Resort wanted to highlight more than just job titles—they wanted to show the heartbeat of the resort: the people. Our team photographed a wide range of departments, showcasing:
Hospitality and guest experience
Culinary and food service
Housekeeping
Outdoor recreation and lift operations
Retail and merchandise
Events and staging
Behind-the-scenes support roles
We focused on capturing genuine interactions, natural work environments, and the sense of pride employees have in being part of the Sundance community.
Why Recruitment Photography Matters
In today’s hiring landscape, visuals are critical. Potential applicants want to see what it’s like to be part of a company—its culture, environment, and the people they’d be working with. High-quality recruitment and HR photography helps accomplish that by:
Increasing application engagement
Helping companies stand out at job fairs and hiring events
Humanizing the brand
Building trust and connection with future employees
Creating consistency across web, print, and social channels
Sundance Resort recognized this early, and it has helped them showcase the beauty and authenticity that make their workplace special.
A Look at the Shoot
Below is a small gallery of images from our day on-site, highlighting a few of the departments and moments we captured. Each photo was crafted to feel candid, approachable, and aligned with Sundance’s brand and values.
Partner With Barr Photography for HR, Recruiting & Employer Branding Content
This project with Sundance Resort continues to be a strong example of how intentional visual storytelling can elevate an employer brand. Whether you need lifestyle imagery of your team, department-specific coverage, or authentic behind-the-scenes visuals, we’re here to help.
Ready to Invest in High-Impact Visual Content?
Barr Photography provides professional event photography, event videography, product photography, and product video production for businesses throughout Park City, Salt Lake City, and the Wasatch Front.
From corporate events to recruitment campaigns, e-commerce product lines, hospitality operations, and brand marketing, we help companies stand out with clean, intentional visual content designed to attract customers, clients, and future employees.
Whether you’re looking to:
Elevate your corporate event photo and video coverage
Create compelling product photos and product videos for your website, Amazon listings, or Shopify store
Strengthen your hiring and employer-branding visuals
Build a consistent library of content for your marketing team
—we deliver imagery that is polished, professional, and aligned with your brand.
If your company in Park City, Salt Lake City, or anywhere along the Wasatch Front is seeking high-quality photography or video services, Barr Photography is ready to support your goals.
Let’s create visuals that move your business forward. Reach out today to start the conversation.













































































































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